Named as the Creative Director of Diet Coke earlier this year, designer Marc Jacobs appears in the 2013 campaign for the soda brand alongside model Ginta Lapina. Jacobs dons a kilt as he hoists the blonde beauty on oversized versions of his new bottle designs which celebrate eighties and nineties style. The advertisements were shot by Stephane Sednaoui and the limited edition cans are available in Europe this month. (more pictures inside)
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